Ways AI Can Enhance Video Ad Monetization and Efficiency
/ July 25, 2023
AI is having an increasing impact on online video, from yield management and discovery, to harnessing data and improving ad campaigns.
AI is having an increasing impact on online video, from yield management and discovery, to harnessing data and improving ad campaigns.
Here’s what advertisers need to know about MFAs and how ÎüʪÊÓÆµ helps ensure that ad budgets drive ROAs with top-tier publishers.
ÎüʪÊÓÆµâ€™s Match technology is paving the way for brands and publishers to activate their own first-party data on their own terms and unlock greater value for their content.Â
Content object signals can fuel efficient and effective programmatic CTV buying for buyers that can positively impact yields for media owners.
Tasha, our head of operations in Asia, takes us through a typical day in her life.